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Conversion Rate Optimisation Specialist

Location: London, England Salary: £30000 - £45000 per annum
Sector: Marketing Type: Permanent
Contact: Max Crawley-Moore Job Published: 16 days ago

Conversion Rate Optimisation Specialist (CRO) | Consultancy | Permanent | London | £30,000 - £45,000

My client, a digital marketing consultancy based in Central London, are seeking a Conversion Rate Optimisation Specialist (CRO) for a permanent position and will be paying up to £45,000 pa.

Working across a variety of clients, this role will be responsible for managing, testing and implementing conversion points in the marketing funnel.

Conversion Rate Optimisation Specialist (CRO) responibilities:

  • Manage key conversion points in the marketing funnel
  • Manage and optimize landing pages, website calls-to-action (CTAs), and lead-generating forms
  • A/B test and continually measure the performance of CTAs
  • Collaborate with teams responsible for blogging, email, social media, in order to optimize each conversion path
  • Optimize our marketing's conversion paths
  • Increase conversion rates and drive marketing-qualified leads for our sales team
  • Optimize the lead-to-customer conversion rate
  • Increase funnel marketing efficiencies

Ideal Conversion Rate Optimisation Specialist (CRO) will display:

  • Minimum one-year experience in Conversion Rate Optimisation (CRO) or User Experience Optimisation across all types of digital platforms (web, app, ads) globally
  • Testing tool knowledge (Optimizely, Maxymiser, Google Optimize)
  • Web analytics experience (Google Analytics or Adobe analytics)
  • Experience with direct response advertising and e-commerce a must
  • Strong analytical skills and reporting skills
  • A diverse background in areas such as analytics, web development, website testing, and digital marketing
  • Proven proficiency with social media and affiliate management
  • Advanced knowledge of Google Analytics

This is a fantastic opporutnity for a Conversion Rate Optimisation Specilaist (CRO) to join a rapidly expanding and fast paced organisation.

Services advertised by Gold Group are those of an Agency and/or an Employment Business.
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