Social Media Executive

Location: Isle of Man Salary: Negotiable
Sector: Gaming Type: Permanent
Contact: Emma Allard Job Published: 22 days ago

As a Social Media executive, ideally fluent in Mandarin and English - you're taking our brand out to new audiences. Providing engaging content to our followers will allow you to strengthen our brand and generate new customers. You're a digital native that spends a lot of time on social media platforms and are staying on top of the most recent trends in that space.

Key Responsibilities / Duties:

  • Keep our brands various social channels up to date with engaging content to drive increasing following ship with high engagement
  • Work with external and internal stakeholders to optimise the conversion rates and improve the new user experience.
  • Work closely with paid digital and social media channels to support and develop digital advertising strategy
  • Use data and testing to develop better experiences for new customers interacting with the website via multiple devices
  • Oversee the user journeys per channel and market- proactively and continuously identify where improvements can be made and follow these through to implementation.
  • Proactively improve the registration flow - analyse and act on inconsistent bounce rates related to the registration page and onsite acquisition pages
  • Perform market and competitive research
  • Team player and willing to cover other team member's tasks when needed.

Skills, Experience & Qualifications

  • Previous working experience in digital marketing and preferable in egaming industry an advantage
  • Strong knowledge and skills of using Chinese facing digital and social media tools i.e. Forums, Wechat, Weibo.
  • Native level communication skills in simplified Chinese (verbal, written and presentation);
  • Strong analytical skills;
  • Highly organized by nature and proficient in multi-tasking; you see pressure as a challenge and work through problems in a logical manner, breaking down the complex into the achievable.

Services advertised by Gold Group are those of an Agency and/or an Employment Business.
We will contact you within the next 14 days if you are selected for interview. Privacy Policy. Equal Opportunity and Diversity Policy.

Similar Jobs

Marketing Executive

Isle of Man Negotiable

JOB DESCRIPTION Job Title : Marketing Executive Department : B2B - Mirror Brands Reporting To : Brand Manager - Business Services Purpose of the role: The Marketing Executive (ideally fluent in English and Mandarin) will be responsible for assisting in the planning, ...