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Digital Marketing Executive

Location: Epsom Salary: £35000 - £45000 per annum
Sector: IT & Telecoms Type: Permanent
Contact: Alex Brooker Job Published: 5 days ago

Digital Marketing Executive





Digital Marketing Executive needed for a high successful mortgage and savings innovative organisation based in Epsom who are looking to employ an experienced and well-rounded Digital Marketing Executive.

The successful candidate would desirably have a minimum of 3 years' experience in a digital marketing role, ideally within a regulated environment, with a relevant Degree or CIM Certificate in Professional Digital Marketing. An excellent communicator, you will be used to a fast-moving environment and willing to share digital marketing knowledge and best practice with the marketing team

What the role entails:

Some of the main duties of the Digital Marketing Executive will include:

  • Working with a well-established and close-knit marketing team and a 3rd party web development agency, you will be largely responsible for executing the digital marketing strategy.
  • You will be data driven, relying on your analytic skills and a series of digital data points to make key decisions and deliver reports on various levels of our digital and website activities. This would involve analysis of promotional campaign effectiveness, SEO, optimising the customers' website journey of our customer facing and intermediary facing websites.
  • In conjunction with our 3rd party agency, you will also be expected to create and manage the Google Adwords Campaigns.

What experience you need to be the successful Digital Marketing Executive:

  • You will have a minimum of 3 years' experience in a digital marketing role
  • Degree or CIM Certificate in Professional Digital Marketing
  • Track record of hands-on experience of successful Google Adwords B2C campaigns including keyword research, display creation, budgeting, reporting and ROI analysis.
  • Direct experience of Google Analytics 3 & 4 including analysis, reporting and integration with Datastudio.
  • Ability to set and measure website and digital activity key performance metrics including optimal customer journey.
  • Experience of Content Management Systems, Progress Sitefinity preferred.
  • Production of reports across B2C and B2B markets, including email marketing, providing recommendations for improvement based on results.
  • Experience of designing and implementing automatic digital communications, ie new customer onboarding, key transaction triggers, for example.
  • Experience in building and executing successful website Search Engine Optimisation (SEO) strategies, including website health monitoring and link building opportunities.
  • Management of Social media channels and related campaigns to include audience creation, messaging, and analysis.
  • Work closely with our third-party agency to ensure digital projects are completed on time and on budget
  • Excellent communicator
  • Strong analytical skills

This really is a fantastic opportunity for a Digital Marketing Executive to progress their career. If you are interested, please apply as soon as possible as this position will be filled quickly so don't miss out!

Services advertised by Gold Group are those of an Agency and/or an Employment Business.
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